Wednesday, June 24, 2009

Goal

A lot of companies are taking their focus off of just the task at hand and working with everyone to find out what the true goal is.

Of course the initial thought would be money, success, and fame but once a full evaluation it done many companies find that the goal is much more deeper than that.

Goals consist of:
Helping the Homeless
Mentoring
Supporting the community
Giving
Renting out office space to help other companies succeed

What is your company goal?
Why are you a company?

Knowing the goal of a company can make a world of difference on how things flow.

Friday, June 12, 2009

Be a Great Vendor at Events...

Summer is around the corner and if you are a product based company you are looking for ways to market and promote your products to new customer. This is especially true if you are making your own products that cater to women.

We want to provide a few tips to remember when you decide to become a vendor for an event.

Know what you are paying for. What is included in the vendor fee? For example the host/hostess is offering:
Marketing on flyers, email blast, press releases
Table
Refreshments

Create a plan to make the most of the opportunity. Once you have decided to become a vendor for a certain event it is time for you to create the plan of:
Sales and promotions you will be offering
Tracking plan (how to capture information from each person that stops by your location
Promotion tactics you will use for your current clientele

Communicate with the host/hostess. Stay on top of what is being done to promote your business and the event so that you get the most from vending. You can also use any information that is published for your portfolio or website.

Be on point. Before the event have your team in place, supplies (business cards, flyers, email list, etc), packages, and a variety of inventory.


Just by including these things in your decision and plan for being a vendor of an event you will increase your sales opportunity and also get informed of more events that can increase your revenue.

Happy Saling!

Monday, June 8, 2009

Planning (To Do List)

List, List, List!!!!

A lot of people don't like taking the time to write down the things they want to get done. It seems to be a hassle to sit still and record steps to a process.

Try this exercise:
Purchase a mini notepad.
In the morning before you head out the door record the things you want to accomplish. (For instance drop off client payment, research upcoming events, confirm RSVP for networking event, and more.)
Keep the notepad in your purse, briefcase, car, etc.
At the end of the week evaluate how productive you were and the time you spend on recording your plan.

You might find that a TO DO LIST helped you stay on task.

Let me know how it works out.